To influence the School & College students with the message of safety on roads and recommend it to be included as part of the school and college curriculum and make it a nationwide movement.

To mobilize and train youth from schools & colleges to spread awareness of road safety issues among public and transform them as vibrant volunteers of road users safety.

To Create Road users safety club in all schools/ colleges for targeted intervention.

To organize cultural events and competitions emphasizing the message of safety on roads and spreading the message through various media.

To create sensitization among the general public by involving them in rallies, human chain, drawing / quiz competitions, etc related to road safety covering all age groups.